Client: Gigs On The Move
Timeline: 3 weeks
Scope: Complete brand identity and website redesign
Gigs On The Move connects performers with gigs nationwide. We created a brand identity that appeals to both creative talent seeking opportunities and event organizers looking for trusted professionals—balancing creativity with credibility.
Through initial brainstorming sessions, we identified the need to create an identity that felt:
Brand Positioning: Movement & Momentum
We positioned the platform as the future of gig economy work—where careers advance and opportunities flow.
Visual Direction: Energetic yet professional, drawing inspiration from motion graphics, entertainment culture, and tech platforms.
The logo embodies movement through a subtle play icon integrated into the “G,” suggesting forward motion and live performance. Custom typography balances approachability with confidence.
Primary Typeface: Inter – selected for clear cross-device readability and modern sans-serif structure that complements the geometric logo design.
Digital Transformation:
Brand Materials:
Immediate Impact:
User Response:
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$6 Billion
REVENUE DRIVEN FOR CLIENT
3,212,407
HOURS OF EXPERTISE
Over 24 Million
LEADS DRIVEN FOR CLIENTS
675+
EXPERTS ON STAFF
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